Market research and consulting services
Sémaphore Conseil carries out specific market research at a national or pan-European level such as:
- Sector analysis;
- Product and pricing benchmark;
- Specialist lenders' and banks' business profiles;
- National legislations;
- Benchmarks on subscription processes;
- Mapping of distribution channels (direct and through partners).
French market research is carried out by a team of ten in-house consultants and their network of correspondents throughout France.
The same principle applies to international market surveys, whose sharpness relies on both our team experience and a network of local correspondents.
The tasks of the latter are to:
- Collect all advertising material on specific products;
- Conduct interviews with marketing decision-makers;
- Subscribe to products as mystery shoppers.
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